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HubSpot vs Pipedrive: which is better for agencies?

★ OUR PICK
HubSpot logo
HubSpot
All-in-one
89
/100
★ 8.2 ease of use Free, then $15/seat/mo Agency partner program
Get the free CRM ↗ Read the HubSpot review →
Pipedrive logo
Pipedrive
Agency CRM
83
/100
★ 9.0 ease of use from $14/seat/mo Visual sales pipeline
Start free trial ↗ Read the Pipedrive review →
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THE SHORT ANSWER

HubSpot wins for agencies wanting marketing, sales and service in one place; Pipedrive wins for a simple, affordable pipeline the team will actually keep updated. Choose HubSpot for breadth, Pipedrive for a focused new-business CRM.

Side-by-side specs

HubSpot logoHubSpot Pipedrive logoPipedrive
Index Score 89/100 83/100
Ease of use 8.2/10 9.0/10
Price from Free, then $15/seat/mo from $14/seat/mo
Free plan Yes No
Pricing Free CRM + paid hubs From $14/seat/mo
Agency fit Agency partner program Visual sales pipeline
Client portal Yes Yes
White-label Yes No
Automation & workflows Yes No
Integrations Yes No
API & Zapier Yes Yes

Round by round

Ease of use Winner: Pipedrive
Pipedrive is the easier tool to get a team productive on (9.0 vs 8.2).
Price Winner: Pipedrive
Pipedrive is cheaper to start (from $14/seat/mo vs Free, then $15/seat/mo).
Feature depth Winner: HubSpot
HubSpot goes deeper on features.
Scales with clients Winner: HubSpot
HubSpot scales better as you add clients.

FAQ

Is HubSpot better than Pipedrive?

HubSpot wins for agencies wanting marketing, sales and service in one place; Pipedrive wins for a simple, affordable pipeline the team will actually keep updated. Choose HubSpot for breadth, Pipedrive for a focused new-business CRM.

HubSpot vs Pipedrive: which is cheaper?

Pipedrive is cheaper to start, from from $14/seat/mo versus Free, then $15/seat/mo. Remember to multiply per-seat pricing by your team size.

HubSpot vs Pipedrive: which is easier to use?

Pipedrive scored higher on ease of use in our assessment (9.0 vs 8.2 out of 10), meaning a lean team gets productive on it faster.